Maximize the Role of Advertisers, Facebook Launched Several New Features

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Maximize the Role of Advertisers, Facebook Launched Several New Features

As one of the funding sources for technology companies, advertisers had a very important role in supporting the sustainability of the company. As a social media company Facebook, digital industry key players this one is also very dependent on advertisers in its platform as a source of income for the company.

It is therefore not surprising if, then Facebook often develop better Fund from time to time, mainly for the convenience of its loyal users of Facebook ads. And more recently, Facebook has developed a delivery function Insight that can help advertisers to be able to more effectively manage advertising campaigns.

Teaches how advertisers should run a campaign of promotion, it definitely will helpadvertisers not only to capture more consumers, but also how to overcome different marketing ads associated with this issue.

For more information about this new feature, can Associates, please refer to the article below.

Maximize the Role of Advertisers, Facebook Launched Several New Features

Insight Delivery

Vice-President of engineering for Facebook John Hegemen, Facebook is really trying to continue to develop the opportunities which are better for advertisers. This is confirmed by the presence of additional facilities such as provision of information how to manage an efficient and effective advertising to attract customers.

And this time passing shipping Insight, Facebook will provide a more detailed picture of how an advertiser is a business, individual or social campaigns can compete with other advertisers as well as go to users according to their audience. The existenceof this function, the system will automatically detect the Facebook ads that are less able to compete, either through the Facebook platform.

Still supplied by Hegemen, essentially every advertisement, installed on the Facebook platform is actually not bad. But sometimes there are some items that might be less optimized, set by the advertiser.

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Later with delivery Insight, advertisers whose advertising is less revival will get somerecommendations, as well as a description of why the ads that they install not workoptimally. From there, providing concrete solutions in accordance with the problems of any advertisers will be provided in full.

"We built our ad system wherever possible to create value for users and businesses.We start by giving insight into our ads interface to help advertisers make sure their ads can show people they want to reach, "said John Hegemen.

In Combination with The Features of Auction Ads

In addition to delivering Insight Facebook will also recommend combining these functions with other functions, i.e. the ad auction. Declaring functions in a simple auction will have the opportunity to recommend to advertisers on ad types and the best time to introduce your business or their campaigns.

Later merge some functions of Facebook ads, is expected to provide a solution to problems of optimization the effectiveness of ads on Facebook platform. The company was founded by Mark Zuckerberg, who believe that enhancing the effectiveness ofclient advertisers, indirectly will also support advanced and growing social media company.

Additional Header Video Ads

On the concept of video ads will further discuss still connect with Facebook ads, but this time. Now, three Setali money by maximizing advertising efforts in the form of text or images, fish video on Facebook platform is actually also increasingly shows the magnitude of the potential. He then encourage Facebook to continue to pay attention to how the advertising system.

From observations found that turned out to be a lot of ad formats such as videos that are unable to attract customers, because he wasn't playing, using audio. In fact, as it is known, that for video ads, Facebook users could not activate a sound when watching videos.

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It makes people who see that video ads aren't interested to continue to build these ads. From there the solution offered by Facebook is to give a title or description words on these ads.

Thus, even though the user does not hear the audio directly Search video ads, but the presence of the header of a letter they can read it and might be interested in watching video ads. So expect video ads performance metric conversion you can ride up to 12% If without the use of the title.

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